Cinema VinesRealme, the fastest‑growing smartphone brand in India and a favourite among young consumers, has announced a new partnership with Warner Bros. Discovery Global Consumer Products. The collaboration brings the iconic Harry Potter franchise to the realme 16 Pro 5G, creating a limited‑edition phone that fuses the wizarding world’s imagery with the brand’s modern design ethos.
The announcement came today, following the success of the realme 15 Pro Game of Thrones Limited Edition. Realme’s Vice President and CMO, Xu Qi (Chase Xu), said the partnership “marks a significant step in our journey to make technology more joyful and meaningful.” He added that the Harry Potter edition “allows us to create experiences that empower young people to discover their own magic.” The company invites fans worldwide to “embrace the magic of Hogwarts and make their dreams real.”
The phone itself showcases a contemporary design that incorporates key Harry Potter motifs, such as the co‑branded logo that blends the realme and Hogwarts symbols. The collaboration is part of Realme’s “Make it real” philosophy, which aims to inspire confidence and ambition in its 300 million‑strong global community. By marrying storytelling with technology, Realme hopes to give users a tangible connection to beloved franchises while delivering cutting‑edge performance.
Realme’s partnership with Warner Bros. Discovery is not new; the brand has already released two generations of IP collaborations, beginning with the Game of Thrones edition. The company plans to broaden its crossover portfolio further, seeking global partners that combine creative storytelling with tech innovation. This strategy underscores Realme’s commitment to delivering products that go beyond basic functionality, offering users a sense of identity, belonging, and wonder.
