Cinema VinesPrime Video’s new reality drama, Rise & Fall Season 2, is set to launch on September 26 and will feature a groundbreaking pre‑launch interactive element called “Price For All.” The concept, available exclusively through the MX Player app, lets viewers decide each contestant’s starting cash—either ₹4 lakh, ₹3.5 lakh or ₹75,000—between September 20 and 23. The amount chosen by the audience will determine the player’s initial position in Episode 1, making the vote the first power move of the season and the first time an OTT audience can influence a show’s game dynamics before it even begins.
The season’s lineup boasts a mix of familiar faces and rising stars, including Shehzad Poonawalla, Gautam Gulati, Swara Bhasker, Priyanka Chahar Choudhary, Karan Patel, Tej Pratap Yadav, Manish Kashyap, Sara Gurpal, Kajal Sharda, Anish Bhatt, Raj Grover, Niharika Tiwari, Kaira, Siwet Tomar and Rudakova. With 15 contestants split between the luxurious Penthouse of the Rulers and the gritty Basement of the Workers, alliances, strategy and shifting power dynamics will be on full display.
“MX Original Rise & Fall Season 2 is here, and this time, we’re taking the power play to an even bigger scale,” said Amogh Dusad, Director and Head of AVOD Content at Prime Video India. “The show has always been about power, strategy and the choices that shape the game, and with ‘Price For All’, we’re extending that dynamic to our audience even before the season begins. For the first time ever in the OTT space, viewers will have the opportunity to influence where contestants begin their journey, making them part of the game from the very first move.”
Virender Sehwag will host the series in his streaming debut, guiding viewers through the tense battles as contestants navigate the Tower’s contrasting worlds. The show will stream for free every day at noon on Prime Video and the newly rebranded MX Player by Prime Video Android app.
Fans eager to watch the drama unfold can tune in on September 26 and participate in the pre‑season voting to shape the game’s opening moves.
