Cinema VinesOptimystix Entertainment India Limited has unveiled a new business‑reality series titled Game Changers, set to be hosted by Indian actor and filmmaker R. Madhavan. The show will be produced in Dubai, targeting the Middle East market initially, with plans to expand into other regions.
In the format, startup founders from around the globe will present their ventures to an international panel of investors representing Dubai, London, Russia and the United States. The panel will evaluate pitches and offer funding opportunities, while the series will also explore the personal journeys and strategic decisions that shape each company.
Vipul D. Shah, Founder and Chairman of Optimystix, described the project as “more than a standalone television show.” He said it is being developed as a future‑facing global entertainment franchise, an owned intellectual property that can travel across markets, attract marquee brand partnerships and generate multiple monetisation streams over time. “We are combining our proven expertise in creating mass‑audience entertainment with a format that speaks directly to the global energy around entrepreneurship, innovation and investment,” Shah added.
Co‑Founder and Group CEO Rajesh Bahl highlighted that the show will spotlight ambition, resilience, strategy and personal conviction behind promising businesses, giving audiences an inside view of what it takes to build, fund and scale a company in today’s competitive global economy. The UAE edition is expected to leverage Dubai’s status as an international business hub, providing access to founders, investors and businesses from different markets and potentially paving the way for regional versions.
With R. Madhavan at the helm, the series will blend a business‑focused format with mainstream entertainment. His role will involve engaging with the participating founders and guiding viewers through their journeys as they pitch their ventures to the investor panel.
For Optimystix, Game Changers marks a strategic move toward developing and owning original formats alongside its existing portfolio, which includes more than 160 television shows such as Comedy Circus, Crime Patrol and Baalveer, and film credits like OMG 2, Khel Khel Mein and The Diplomat. Production on the show is set to begin shortly, with the company positioning the new series as a key addition to its growing slate of television, film, OTT and digital content.
