Cinema VinesMarvel’s latest Spider‑Man adventure, Brand New Day, has become a talking point in India not just for its action but for a surprising twist in its Hindi dub. While fans flocked to theatres to see Tom Holland reprise his role as Peter Parker, they left with a new conversation about how the film’s dialogue borrows from the beloved sitcom Taarak Mehta Ka Ooltah Chashmah. In one memorable scene, Ned (Jacob Batalon) urges Peter to spill the beans, saying, “Bata bhi do mota bhai, risk hai toh ishq hai,” to which Spider‑Man replies, “Seth ji, Baga yeh raaz Bawri ko bhi nahi batayega.” The line is a direct nod to two iconic characters from the show, sparking a wave of memes and mixed reactions across social media.
The reference came as a surprise to many, especially after the film’s English version had included a Game of Thrones line. In the Hindi dub, the writers opted for a more culturally resonant joke, tapping into a shared television experience. The internet quickly reacted, with users posting comments such as, “Even your friendly neighbourhood Spider‑Man knows there’s no escaping the madness of TMKOC!” and another on X noting, “In the Hindi‑dubbed version of Spider‑Man: Brand New Day, they have used a reference to Taarak Mehta Ka Ooltah Chashmah 😭😭.”
Not everyone was delighted. Some viewers felt the dialogue was cringeworthy and expressed a reluctance to watch the Hindi dub, with one comment stating, “Marvel used to do super fun Hindi‑dubbed… ain’t no way I am watching this in Hindi now.” Still, the clip was widely shared online, proving that the joke resonated enough to dominate the conversation.
Beyond the viral debate, Brand New Day has also shattered box‑office expectations in India. The film earned a staggering ₹60.60 crore net on its opening day, surpassing Avengers: Endgame to become the highest‑grossing Hollywood film in the country on day one. Its four‑day extended opening weekend brought in ₹328.5 crore, ranking it as the fourth‑highest‑grossing Hollywood movie in India and making it the fastest to reach ₹300 crore in the market. Ashish Saksena, COO of Cinemas at BookMyShow, praised the film’s momentum, noting that it “continues to reaffirm the enduring appeal of one of the world’s most iconic superhero franchises.”
