Cinema VinesSwedish watchmaker Daniel Wellington has unveiled Bollywood rising star Sharvari as its new brand ambassador, a move that underscores the brand’s ambition to deepen its footprint in India. The announcement came during an exclusive launch event in Mumbai, where media, influencers and retail partners gathered to celebrate the partnership and the brand’s next chapter in the country.
Sharvari, known for her confident, youthful and effortlessly modern style, aligns perfectly with Daniel Wellington’s philosophy of timeless design that remains contemporary. “I’ve always believed that great style doesn’t have to be loud. It’s often the little details that complete a look,” the actress said. “The brand feels effortless, modern and easy to make your own, which is why this partnership feels so natural.”
Daniel Wellington, celebrated for its clean Scandinavian aesthetics and understated elegance, has redefined modern watchmaking by blending classic craftsmanship with versatile style. The brand’s timepieces are designed to complement any occasion and personal expression, making them a staple for everyday wear.
Following its acquisition by the Timex Group, Daniel Wellington is entering an exciting new phase of growth in the Indian market. “India is an increasingly important market for Daniel Wellington, and as we continue to build the brand here, we wanted a brand ambassador who reflects the confidence and individuality of today’s consumer,” said Deepak Chhabra of Timex Group. “Sharvari brings a refreshing authenticity that aligns naturally with our design philosophy. We’re excited about building the brand together, not just through campaigns, but by becoming part of everyday style conversations.”
The partnership marks a strategic effort by Daniel Wellington to strengthen its cultural relevance in India and inspire a new generation to embrace timeless, everyday style. With Sharvari on board, the brand is poised to create memorable moments that resonate with the country’s dynamic fashion landscape.
