Cinema VinesExcel Entertainment has unveiled its new music arm, Excel Music, a move that expands the production house’s creative reach beyond film into the soundtrack arena. The label will be backed by Universal Music Group, which will serve as a strategic shareholder and partner for marketing and distribution.
Excel Music’s inaugural release will be the soundtrack for the upcoming film Mirzapur: The Movie, slated to hit cinemas on 4 September 2026. The first track, featuring Haryanvi star Dhanda, marks the singer’s Bollywood debut and is scheduled for release this week.
Over the past twenty years, Excel Entertainment has built a catalogue that includes hits such as Dil Chahta Hai, Lakshya, Rock On!!, Karthik Calling Karthik, Zindagi Na Milegi Dobara, Dil Dhadakne Do, Baar Baar Dekho, Raees and Gully Boy. The new label will house soundtracks and scores from the company’s own projects and will also welcome music from other filmmakers and production houses.
Founders Ritesh Sidhwani and Farhan Akhtar said, “Music has always held a special place in our creative journey. Launching Excel Music is a natural extension of that passion, and we’re excited about the possibilities it brings. We look forward to collaborating with some of the finest creative talent and creating music that resonates with audiences across generations.”
Sanujeet Bhujabal, Managing Director for India and South Asia at Universal Music Group, added, “Excel Entertainment has shaped contemporary Hindi cinema for over two decades through storytelling that has resonated across generations. As strategic partners in the company, we are delighted to partner with Excel on the launch of Excel Music and help build a distinctive destination for exceptional music across genres. Leveraging Universal Music’s global artist roster, iconic catalogue, and world‑class marketing and distribution capabilities, we look forward to taking Excel Music to audiences across India and around the world.”
